Sometimes leaving a mark means removing one.
As proud sponsors of the McLaren Formula 1 Team, our logo has a prominent spot on the team's cars during the electrifying Grand Prix season. But we're not satisfied with brand exposure alone. During select races, we seize the chance to hand over this coveted spot to a game-changing nonprofit, creating a ripple effect of impact worldwide.
We call this Sponsor X.
McLaren and Smartsheet both believe that we owe it to the next generation to prepare them for the challenges ahead. Smartsheet may not be in the business of driving at extreme speeds, but we are dedicated to making work matter for individuals, their companies, and their customers. And, like McLaren, we believe in supporting those who are championing the power of creative thinkers and explorers.
Sometimes leaving a mark means removing one
As proud sponsors of the McLaren Formula 1 Team, our logo had a prominent spot on the team's cars during the electrifying 2022 and 2023 F1 seasons. Not satisfied with brand exposure alone, during select races, we seized the chance to hand over this coveted spot to a game-changing nonprofit, creating a ripple effect of impact worldwide.
We call this Sponsor X.
Helping create a world where anyone can thrive
McLaren and Smartsheet both believe in powering work that matters. Smartsheet may not be in the business of driving at extreme speeds, but we are dedicated to making work matter for individuals, their companies, and their customers. And, like McLaren, we believe in supporting those who are empowering future leaders in STEM, helping youth not just get to the starting line, but to soar past it.
Thank you for joining the conversation!
You helped us support these pivotal nonprofits and reinforce their powerful stories.
Global Recognition
Based on the impact our Sponsor X nonprofits make in their communities every day
Meet Three Geniuses
The Hidden Genius Project trains and mentors Black male youth in technology creation, entrepreneurship, and leadership skills to transform their lives and communities.
The Hidden Genius Project student outcomes
Students served since 2012 (across all programs globally)
Geniuses served in the 15-month Intensive Immersion Program
Youth of color served in the Catalyst and Community Partnership Programs
Student retention for all intensive immersion Program Geniuses
High school graduation Geniuses eligible to graduate from high school
Post-secondary education of age Geniuses that have graduated from high school
Global reach
Based in Oakland, CA, The Hidden Genius Project has been mentoring Black male talent and youth of color for a decade. With program sites in Oakland, Richmond, Los Angeles, and Detroit, the organization has plans to expand to two additional locations in the U.S. next year.
Help us support The Hidden Genius Project with a donation today.
Doing good has no finish line
McLaren uses Smartsheet to transform their operations
Because when winning and losing are separated by hundredths of a second, you can’t let efficiency take a backseat.